E-COMMERCE VS TRADITIONAL RETAIL MARKET: HOW ONLINE SHOPPING IS ENHANCING AND TAKING THE DOMINANCE IN THE RETAIL MARKET?

Authors

  • Jamolov Dilshodbek Author

Abstract

Most businesses have been getting digitalized since internet was invented. So shopping is one of business spheres that is influence more by technologies and there was 284% growth in online shopping between 2014 and 2020. After covid-19, this figure has been experiencing stable increase because of addiction to phone and internet. The study explores that the current situation in the e-commerce and what will happen in the future of online shopping. According to primary and secondary research, online retail market will take the leading from traditional retail market with the help of technology in near future.

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Published

2024-12-22

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